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<article dtd-version="1.1" article-type="book-review">
  <front>
    <journal-meta>
      <journal-id>TMR</journal-id>
      <journal-title-group>
        <journal-title>The Medieval Review</journal-title>
      </journal-title-group>
      <issn pub-type="epub">1096-746X</issn>
      <publisher>
        <publisher-name>Indiana University</publisher-name>
      </publisher>
    </journal-meta>
    <article-meta>
      <article-id pub-id-type="publisher-id">14.09.34</article-id>
      <title-group>
        <article-title>14.09.34, Pugh and Aronstein, eds., The Disney Middle Ages (Paul
               Freedman)</article-title>
      </title-group>
      <contrib-group>
        <contrib contrib-type="author">
          <name>
            <surname>Freedman</surname>
            <given-names/>
          </name>
          <aff>Yale University</aff>
          <address>
            <email>paul.freedman@yale.edu</email>
          </address>
        </contrib>
      </contrib-group>
      <pub-date publication-format="epub" date-type="pub" iso-8601-date="2014">
        <year>2014</year>
      </pub-date>
      <product product-type="book">
        <person-group>
          <name>
            <surname>Pugh, Tison and Susan Aronstein</surname>
            <given-names/>
          </name>
        </person-group>
        <source>The Disney Middle Ages: A Fairy-Tale and Fantasy Past, The New Middle Ages</source>
        <year iso-8601-date="2012">2012</year>
        <publisher-loc>New York</publisher-loc>
        <publisher-name>Palgrave Macmillan</publisher-name>
        <page-range>Pp. xiii, 283</page-range>
        <price>$90.00 (hardback)</price>
        <isbn>9780230340077 (hardback)</isbn>
      </product>
      <permissions>
        <copyright-statement>Copyright 2014 Trustees of Indiana University. Indiana University provides the information contained in this file for non-commercial, personal, or research use only. All other use, including but not limited to commercial or scholarly reproductions, redistribution, publication or transmission, whether by electronic means or otherwise, without prior written permission of the copyright holder is strictly prohibited.</copyright-statement>
      </permissions>
    </article-meta>
  </front>
  <body>
    <p><italic>The Disney Middle Ages</italic> is about the castles, princesses and other
               medievalia produced by the Disney Company over a period of more than sixty years.
               Walt Disney developed cinematic entertainments based on medieval legends and
               literature, or at least they were based on well-known magical stories which were
               given medieval surroundings. <italic>Snow White</italic>, <italic>Cinderella</italic>, <italic>Sleeping Beauty</italic> and <italic>The Sword in
                  the Stone</italic> are the best-known of these animated films. Since the death of its
               founder in 1966, the Disney Company has produced other features set in the Middle
               Ages such as <italic>Hunchback of Notre Dame</italic> (1996), <italic>Robin
                  Hood</italic> (1973) and <italic>Tangled</italic> (2010)--this last a version of the
               Rapunzel legend. In 2007 Disney released <italic>Enchanted</italic> which has no
               folkloric basis, but presents an original script: a comical time-travel confrontation
               of characters from medieval "Andalasia" with twenty-first century Manhattan. </p>
    <p> This book is the first collection of essays devoted to Disney's peculiar use of the
               matter of the Middle Ages, but academics have already compiled a vast amount of
               usually critical material on the organization's bland optimism, "lite"
               multi-culturalism and especially the image of women in its fantasy princess stories.
                  <italic>The Disney Middle Ages</italic> avoids an over-literal condemnation.
               Rather than simply attacking Disney for its mercenary exploitation of the Middle Ages
               or for exalting retrograde gender roles, the essays explore why notions of the
               medieval period are so readily adapted to themed entertainments. Ilan
               Mitchell-Smith's contribution to a section on Disney Princesses ("The United
               Princesses of America: Ethnic Diversity and Cultural Purity in Disney's Medieval
               Past") argues effectively that both traditional princesses and the newer, more
               diverse group (the Native-American Pocahontas, the Asian Mulan and the
               African-American Tiana) are used by consumers in more complex and creative ways than
               allowed for by the cultural studies consensus.</p>
    <p> It is commonly noted that Disney "sanitized" traditional stories and set them in
               vaguely neo-medieval surroundings, but there is more going on, these chapters show,
               than just making the Middle Ages harmless enough for Middle America. Medieval content
               and decor form part of a "retroprogressive" complex of ideas in which the medieval
               does not, as with Tolkien, evoke lost beauty and heroism, but rather it provides a
               setting for fantasy colored, with deliberate anachronism, by twentieth-century
               American optimistic egalitarianism. What the editors (p. 5) refer to as a
               "medieval-ish" past of adventure and romance is populated by good protagonists who
               exemplify self-determination, opportunity for all and enthusiasm about the future.
               Retroprogression means that the past offers escape into fantasy in order to draw
               lessons for the present and promote confidence about what is to come, not to create a
               sense of vanished magic.</p>
    <p> The Disney medieval is not a coherent world but context for the supernatural. The
               process of conceiving and merchandising fantasy, however, links a sort of medieval
               Europe to other components of the Magic Kingdom including non-medieval historical
               settings like the American frontier and Tomorrowland. The Disney Middle Ages is thus
               inseparable from the other parts of the Disney project, especially its emphasis on
               the space technology and on a certain kind of American history.</p>
    <p> The original Disneyland in southern California, opened in 1955 with five themed
               sections: Fantasyland, Adventureland, Tomorrowland, Frontierland and Main Street--the
               last of these an idealized small town America ca. 1900 that serves as the entrance to
               the park. Stephen Yandell's "Mapping the Happiest Place on Earth: Disney's Medieval
               Cartography" likens a "Fun Map" of Disneyland issued in 1958 to the Hereford Mappa
               Mundi of ca. 1300. Both are ideological cartographies that compress past and present.
               History is still being made, whether by Alexander the Great on the Hereford Map or
               Davy Crockett in Disneyland, but beyond these intriguing parallels I'm not sure how
               far this comparison works. </p>
    <p> Fantasyland is the home of neo-medieval stories, especially of princesses and their
               accoutrements; it has been gendered female. Adventureland, Frontierland and
               Tomorrowland incline towards a male audience, or at least they did in their heyday.
               Changing public perceptions have meant that the Old West as a setting for the making
               of rugged American character runs up against an appreciation of the fate of Native
               Americans, while with the fading allure of pre-internet "Gee Whiz" technology,
               Tomorrowland has been partially reinvented as "Retroland," a kind of self-mocking
               "Jetsons" take on what we once thought the future would look like (p. 69).</p>
    <p> Fantasyland remains the core of the Disney imagination, and it is lightly dusted
               with medieval fairy-sparkle. It can't really call to mind even a first-order
               artificial nineteenth-century romantic Middle Ages, because that would interfere with
               the goal of presenting Disney's modern world as "the happiest place on earth," a
               happiness that is more goal-oriented and, one might say, middle-class values-centered
               than escapist or expressive of discontent with the present. The pastness of Disney's
               fantasies is tempered and in effect denied by anti-elitist, can-do characters. Amy
               Foster in "Futuristic Medievalism" shows how the medieval past is shaped by American
               anti-elitism and the promise of technology. <italic>Unidentified Flying
                  Oddball</italic> was a 1979 reworking of Mark Twain's <italic>A Connecticut
                  Yankee in King Arthur's Court</italic> in which a NASA engineer is transported to
               Camelot. Not only does he amaze the court with his scientific knowledge and gadgetry,
               his "regular guy" nature is paramount. He treats peasants, servants and King Arthur
               alike, for example. Bob Gossedge, in an essay devoted to the 1963 animation of <italic>The Sword in the Stone</italic>, points out that young "Wart," the future
               King Arthur, is the only principal character in that film with an American accent.
               Merlin, in a cultivated English voice, instructs Wart that he needs to get "these
               medieval ideas out of your head--clear the way for new ideas: knowledge of man's
               fabulous discoveries in the centuries ahead" (pp. 127-128). One sees similarities in
               the all-American rendering of underdog heroes like Zorro in the 1957-1959 television
               series or Remy in <italic>Ratatouille</italic> (2007). Disney's principal characters
               tend to be resourceful Americans (whatever their putative nationality) stuck in a
               past that is attractively fantastic, but irritatingly hierarchical and
               behind-the-times.</p>
    <p> Disney's egalitarianism is about universal opportunity, not economic equality. It
               amounts to what Foster (p. 164) refers to as "sentimental populism" based on Horatio
               Alger, not Marx. Anyone can be a princess, anyone can cook (in the non-medieval <italic>Ratatouille</italic>). The mistreated Snow White and Cinderella are
               eventually exalted and not only does "happily ever after happen every day," but it
               happens to anyone receptive to the Disney message or "magic."</p>
    <p> The book offers an extensive as well as absorbing survey of Disney's efforts to
               exploit and keep up with the American tendency to forget the past. This isn't easy
               because the evaporation of history has caught up with the production of fantasy. The
               final essay, Maria Sachiko Cecire's "Reality Remixed: Neomedieval Princess Culture in
               Disney's <italic>Enchanted</italic>," notes Disney's shift away from established
               legends to original stories with ahistorical content. </p>
    <p> The Middle Ages might seem therefore to be waning in the Magic Kingdom. Disney
               stated that <italic>Tangled</italic> would be its last "Princess" film. Yet the
               recently-released <italic> Maleficent</italic> (June 2014), returns to the Sleeping
               Beauty story even if it is live action rather than animation and focuses on the witch
               and not the princess. <italic>Maleficent</italic> represents the survival of
               traditional material, but with greater irony and in a different key.</p>
    <p> The Disney brand and notional way of life have been expanded but also blurred. As
               Susan Aronstein points out in "Pilgrimage and Medieval Narrative in Disney's Parks,"
               there has been a narrative disintegration and an obscured distinction among theme
               park lands and attractions (pp. 68-70). In 1972, "Critter Country" replaced the
               Indian Village in Frontierland, offering material more appropriate but harder to
               place than the fading Western U.S. frontier. </p>
    <p> New adventures replace old memories; original stories replace reworked medieval-ish
               legends. The official ideology remains clean-cut and cheerful, but without the
               previously unexamined confidence in technology, or an unabashedly progressive
               narrative of the Middle Ages or even of American history. The Disney Corporation
               still owns much of the territory of fantasy and animation, but it is not clear that
               it really needs the Middle Ages anymore. </p>
    <p> That hardly means that the Middle Ages is losing its hold over the collective
               American imagination. The ABC series <italic>Once upon a Time</italic>, distributed
               by Disney, is a popular show about fairy-tale characters trapped in a contemporary
               Maine coastal town. Enthusiasm for <italic>Game of Thrones</italic>, a non-Disney
               product, shows the curious persistence and reworking of the medieval in popular
               culture. It's just not as nice as the Disney Middle Ages. </p>
    <p/>
  </body>
</article>
