As cultural and scientific institutions very closely linked to the political sphere, ethnology museums have been experiencing a wave of transformation since the early 1990s, affecting both national and regional structures. Dedicated to the representation of culture, be it home, neighboring, or distant, ethnology museums were a 19th century phenomenon in most European countries. For some observers, such institutions are now obsolete. Notable examples in France include the Musé de l'Homme anthropology museum and the Musée National des Arts et Traditions Populaires (MNATP, the National Museum of Popular Arts and Traditions). Many countries are today undertaking reorganization plans, with collections being transferred and institutions being dismantled, closed or moved, reopened or created; all of which profoundly change the landscape of ethnology museums. Through the new model of museums that are fully in line with current post-colonialism, Europeanization, or globalization processes, countries seek to offer a broader view of "identity," no longer strictly local or national, but rather cross-cultural and cosmopolitan. Renovated in the early 1980s, the Museum of Ethnography of Neuchâtel,Switzerland, is considered a precursor of this post-colonial revival of so-called "exotic" museums. Other projects have emerged since then, more or less along the same lines. These include the Esplanade des Mondes ethnography museum in Geneva, abandoned in 2001; the National Museum of World Cultures in Gothenburg, opened in 2004; the Quai Branly Museum in Paris, opened in 2006; and the Musée des Confluences anthropology museum in Lyon, whose construction began in 2007. Museums of popular arts and traditions, folklore or Volkskunde, have also been transformed into museums dedicated to cultures or European civilization, as in the case of the Museum of European Cultures (Museum Europäischer Kulturen) in Berlin. By trying to embody universalist ideology, the rhetoric of relativism, and the new cultural diversity standard, the goal of these projects is to combat ethnocentrism and to advocate cosmopolitanism.
This situation, which has led foreign researchers to talk of disruptions and transformations in the museum landscape (Rogan 2003; Lebovics 2004), is interpreted in France in terms of "crisis," feeding the conclusion frequently presented for the past thirty years or so (Baumann 2006) that there is a "decline in the institution" (Dubet 2002).1 The reasons put forward to explain this "crisis" within French ethnology museums are many and interlinked: budget crisis, due to their low funding (Querrien 1982; Héritier-Augé 1991), unlike art museums which are often better off; historical crisis, related to the bygone nature of these museums due to their dated collections and their difficulty collecting contemporary works (Le Menestrel 1996); political crisis, their history being reread through the prism of their links with nationalist ideologies since the 1930s (Faure 1989; Lebovics [1992] 1995; Boëll, Christophe, and Meyran 2009); epistemological crisis, marked by the gradual loss of interest on the part of academia and research for material culture and museum collections, which nevertheless formerly constituted a laboratory for experimentation (Davis 1999) and a major venue for the institutionalization of anthropology (Dias 1991; Segalen 1993; Jamin 1998); organizational crisis, illustrated by the internal difficulties in collaboration between researchers and curators (Dubuc 1998; Segalen 2005); and, finally, crisis of meaning for these institutions that are supposed to be, for their professionals, tools of vigilance, intellectual destabilization, and the fight against prejudice (Hainard and Kaehr 1985). These questions frequently give rise to debates and controversies, which are reported in the press.2 Intellectuals, scientists, and political decision makers wonder about the past and future of these museums, listing the multiple reasons for this crisis or, more accurately, these crises. The community of ethnologists, notably, has become involved in the debate, bringing together both those who "militate" in favor of maintaining ethnology museums and their gradual evolution, and those who advocate radical change.3 The position of the governing bodies, sometimes brandishing this fact as a problem to be solved, must also be factored in.
Consequently, while marking off the real difficulties and challenges involved, the notion of crisis applied to ethnology museums is highly problematic. It notably places strong emphasis on the problems and inexorably refers to a prosperous past, which in comparison with the contemporary situation seems increasingly lackluster. It therefore exacerbates the contemporary break with the past to the detriment of a more detailed and contextual explanation of institutional change over the long term. It leaves unanswered a number of questions that are at the heart of this work. How do these museums adapt, or not, to their environment and its various political, professional, social, economic, and cultural components? What leeway and constraints do they have? What intermediaries are involved? In what ways do these factors affect the nature of the changes and how is institutional heritage managed? More generally, what can we learn from these phenomena of the contemporary relationships between culture and politics and the underlying institutional mechanisms?
The literature on folk museums does not completely ignore the issue of change. Three works, notably, deal specifically with this question, sometimes analyzing the relationship that these museums have maintained over time with regional development strategies (Chaumier 2003), and sometimes discussing our conceptions of otherness (L'Estoile 2007) or the politico administrative framework and the transformation of cultural policies (Poulard 2010). Other recent works have taken a closer look at this issue of change, providing an analysis of identity and political strategies (Benoit 2002; Wahnich 2002; Ventura 2006; Mazé 2010). However, given the close link between these institutions and their political environment, to retain only the latter, it has to be said that the theme of change has not been very central. When dealt with, this question appears less as in-depth historical or socio-historical analyses of the institutions concerned,4 and more as questions and debates about their future, the latter falling within the register of normative assessments by readily expressing an opinion on what these museums should or should not be.5 In addition, in accordance with the recurring tendency of institutional approaches (Scott 2008), most of these works prefer analyzing the genesis of these institutions or the key stages in their development, to the detriment of their economic study over the long term.
And yet, the question of institutional change was explored early on by certain sociologists, who showed that the main challenge for any institution lies in its survival and adaptation to its environment or "ecology" (Hughes 1936). Whether institutions are consolidated and crowned with a form of legitimacy, or whether they evolve outside the realm of respectability and thus find themselves described as "bastard institutions" (Hughes 1996), their development is systematically marked by multiple challenges and difficulties. These concern funding issues as much as museum personnel or visitors. They involve a perpetual adaptation to the different facets of this environment,6 even though all of the events that occur do not necessarily affect the institutions, either because they are not of particular relevance, or because they are not significant enough to require finding a solution (Pfeffer and Salancik 1978). Studying institutions is therefore a case of analyzing "how social values and collective arrangements are made and unmade" (Hughes 1996:140). This implies a dynamic perception of change, one that political scientists have long shared (Laborier and Trom 2003; Lagroye and Offerlé 20107), and that ethnologists today are taking up again (Monjaret 20058).
Following on from these works, we propose an analysis of the current fate of French ethnology museums, paying particular attention to the institutional mechanisms that require careful structuring—constantly reviewed—between permanence and change, legacy and reorganization; resistance and reinvention. This volume9 therefore constitutes a contribution to the analysis of institutional change. But insofar as the analysis focuses on institutions that maintain very close historical ties with the political sphere, it also contributes to the understanding of the phenomena resulting from politicization, understood as the conversion of practices into political activities (Lagroye 2003), by revealing the ramifications and institutional mechanisms that underlie, guide, and constrain this process.
Political Transformations Seen Through the Lens of Institutional Temporalities
Ethnology museums can be understood as venues for the production and staging of images pertaining to a particular social group, as a reflection of the ways in which a society represents both itself and "others." This explains why the question of "identity" is recurrent here, both from the point of view of the missions undertaken by the museums and the subsequent analyses made. These museums have thus been identified as privileged instruments of representation of the nation and as a mechanism for institutionalizing states. This is notably true of constructivist theories, which focus on tracing the progress of construction of nation-states (Anderson [1983] 1996; Gellner 1983; Hobsbawm [1990] 1997) and the "creation of national identities" (Hobsbawm and Ranger 1983; Thiesse 1999). Just like newspapers or textbooks (Anderson [1983] 1996; De Cock and Picard 2009), museums are supposed to promote a meeting of the minds between individuals who do not know each other and probably never will. Through such instruments of collective self-representation, these individuals tend to develop a sense of belonging to the same nation (Anderson [1983] 1996), including when identification with the "group" happens at local level, as was demonstrated in Germany (Roth 1990; éty 2001, 2005).10
Despite the criticism leveled at such views, we wish to emphasize here the temporal shortcomings of these approaches, for while they have the merit of mentioning the close links that exist between museums, politics, and science (Benoit 2008), they tend to neglect this dimension.11 We believe that this relative lack of attention to the subject of the dynamics of change can be partly explained by the fact that constructivist approaches initially understood ethnology museums—and the underlying craze for folklore—in the same register as other elements of the identity "check-list" (language, flag, music, food, etc.),12 and not as "institutions" in their own right. And yet, subject as they are to fluctuations in science and politics, these representations and the institutions that convey and portray them change spatially and over time. Both stable and changing, these museums thus constitute a special instrument for measuring evolutions in society, a genuine "seismograph" (Mazé 2009) of the way in which societies see and think of themselves and others.
Institutional Cycles
Insofar as ethnology museums are supposed to embody, in part, the image that certain groups or representatives of communities aspire to give of themselves, any change affecting society will have potential repercussions on these institutions. To put forward this hypothesis of common sense is to adopt a dynamic view of change and encourages not confining the analysis to a specific moment in the history of these institutions, namely the most critical. Taking the longterm evolution of these museums as the subject of our analysis, the main interest of the contributions in this volume lies in highlighting the motivations behind institutional change. Indeed, all of them reveal the intertwined character of structural factors (political, economic, and scientific), while pointing out the highly contingent dimension of certain events, which explains why a project is sometimes accelerated and sometimes temporarily or even definitively called into question. An example of the former involves the presence of the National Front in the second round of the French presidential elections of 2002, a situation that constituted a favorable environment for the development of the Cité Nationale de l'Histoire de l'Immigration (CNHI, the National Museum of Immigration History), which consequently benefitted from the support of President Jacques Chirac (♦Monjaret and Roustan 2013).13 The Musée des Civilisations de l'Europe et de la Méditerranée (MuCEM, Museum of European and Mediterranean Civilisations) is a perfect example of the opposite scenario, successively undergoing the collateral effects of the General Review of Public Policies (Révision Générale des Politiques Publiques, RGPP) and competition from the America's Cup that the city of Marseille was then hoping to host (♦Mazé 2013). Different institutional phases punctuate the lives of these museums, resulting from a subtle blend of transformations over the long term and factors related to the economic climate, promoting the phenomena of rupture and acceleration. This principle is as much at work in a national museum like the Musée National des Arts et Traditions Populaires (MNATP) (♦Segalen 2013), as in a museum operating on a more modest scale, such as the Saint-Nazaire ecomuseum (♦Chaumier 2013).14 It can be understood in the image these institutions project, namely their scenography and design, each stage being accompanied by its own museographic options and constraints (♦Chaumier 2013; ♦Ventura 2013b).
These different phases, which are often accompanied by a reinterpretation of the collections— both as regards the meaning given to them and their administrative management—clearly show that heritage is anything but static. But because evolutions are not linear, steps backwards being witnessed, the changes taking place are better described by the notion of "cycles." This is the term preferred by Fabrice Grognet in reference to the Musée de l'Homme in Paris, whose longterm history reveals that the current institutional approach is similar to that of one hundred thirty years ago, combining both cultural production and natural history. While making their presence felt in the successive arrangements of discourse produced by institutions, as in the case of the Quai Branly Museum (MQB) (♦Ventura 2013b), these reiterations of the past can also be influenced by the materiality of the buildings housing the institutions. This is clearly shown by the strong architectural constraints in the Palais de la Porte Dorée exhibition hall in Paris, which formerly housed the Museum of the Colonies. The colonial symbolism of the décor, which is equally present in the social and activist uses the Palais inspires (from the Surrealist Manifesto of 1931 to the occupation by undocumented immigrant workers in 2010), explains the difficulties in adapting and reorganizing this venue (♦Monjaret and Roustan 2013). It thus provides a particularly interesting and unusual example of the path dependence15 phenomenon, which explains how the weight of past decisions often influences those taken in the present, limiting institutional options (North 1990).
But cycles specific to one institution cannot be separated from the overall dynamics faced by thematically similar museums, especially in the same region. While revealing that the exercise consisting in representing France is practiced with the greatest success at local level, and not in Paris, the arrival of agriculture in museums cannot be understood without reference to the profound upheavals that the rural world underwent during the 20th century (♦Dupuis 2013).16 This general movement takes different forms depending on local specificities. Nowhere is this more obvious than in the industrial regions. In the Nord-Pas-de-Calais (♦Melin 2013), three periods seem to have thus marked the institutional dynamics. The first saw the mobilization of local actors and private initiatives in the development and promotion of industrial heritage. The second was marked by the politicization of these initiatives by the public authorities and notably the Regional Council. Finally, the third period, as yet unfinished, seems to focus on major art museums, judged more likely to meet the requirements of the international cultural influence of the region, which has been intensifying since the Lille 2004 cultural project. Similar regional dynamics are at work in Picardy, also in the north of France (♦Hertzog 2013), which is experiencing a loss of interest in its formerly popular rural museums. This temptation to refer today to another history is largely due to changes at regional levels and to the concern, for Picardy, of repositioning the region at European level. From this point of view, museums that develop and enhance industrial heritage seem to be spared more than others because, in the opinion of the political decision makers, they are more in phase with restructuring and "local development" strategies.
Temporal Dissonance
While institutional changes are closely linked to changes affecting society, their rhythms are not necessarily similar. Ethnology museums remind us of the fact that institutions sometimes respond less quickly to changes that affect their environment. There are many reasons for this, the main one lying in the frequent gap between scientific and political temporalities, the French government of the late 1930s, for example, finding a political and social interest in the creation of the Musée de l'Homme where no interest was found in 1878 (Grognet 2015). Thus, fluctuations in political messages upset the structure of museums in society (♦Ventura 2013b), such shifts being likely to arise over a very short period due to a specific economic context. A case in point is the Saint-Nazaire ecomuseum, which the town councilors refused to officially inaugurate because its opening coincided with the crisis affecting the local shipbuilding industry (♦Chaumier 2013).
Temporal dissonance not only arises from being out of step with politics, but also with broader societal changes. One of the main factors is the strong architectural constraints placed on museums due to their wide variety of collections, as well as exhibition and conservation requirements, which necessitate the laying out of specific areas that are difficult to standardize.17 When the MNATP opened in the early 1970s, it was already very much out of step with the spectacular changes in rural society at that time. While concerns for the environment and the preservation of agricultural machines were replacing interest in know-how, at regional level, popular cultures largely shifted to the side of the factories and the industrial world, which the new museum was rather at a loss to take into account (♦Dupuis 2013; ♦Segalen 2013).
Finally, another explanation, which continues on from the previous one, concerns the constraints related to the materiality of museum collections and approaches, which tend to freeze representations over the long term, despite efforts on the part of the institution to renew its position (♦Ventura 2013b). Even though the very fact of collecting objects irreparably turns the museum towards the past and away from future prospects (♦Chaumier 2013), the reinterpretation of collections acquired in reference to a specific period and space is often seen as attempting the impossible, as evidenced by the European and contemporary dimension of collections of art and folk traditions (♦Mazé 2013; ♦Segalen 2013). For all these reasons, an alternative seems to be sought today through the growing importance of temporary exhibition spaces and the recourse to new museographic forms (♦Chaumier 2013).
Actors of Institutional Change: The Growing Influence of Politics
The dynamic evolution of institutions being the result of diverse maneuvers on the part of social actors (Pfeffer and Salancik 1978), it is generally advisable to identify the "relevant environment" of an institution (Crozier and Friedberg 1977) by finding out exactly who is mobilized around the narrowest and most active core of individuals (Hughes 1996). Ethnology museums being extremely sensitive to environmental, political, and scientific fluctuations, the role of elected officials and the scientific staff of these institutions, as well as their relationships, should be analyzed more closely. While providing a further scale of analysis to understand the dynamics of change, this perspective allows for better identifying the uniqueness of these museums, responsible for defining the geographical, economic, and social area, but also for perpetuating the history of the nation and its regions by representing the historical past and political ambitions. Their social role is indeed doubled with political prerogatives that come to define or even transform it depending on the expectations of the moment.
Elected Officials and the Symbolic Benefits of Museums
The predominant role of the government and public authorities in supporting cultural institutions is today well attested. Since the 1980s, this support, which goes beyond partisan divisions, has resulted in a form of depoliticization in favor of an increasingly recognized managerial dimension. This can be partly explained by the growing role of professionals and technicians, as well as the strong budgetary constraints that cultural institutions and public authorities are forced to deal with (Dubois 1999). Today, however, we are witnessing an evolution in the modes of politicization of culture, which seem to be characterized by a loss of prerogative on the part of cultural actors to the benefit of elected officials, a trend partly favored by the generalization of an economic view of culture and sometimes encouraged by budget cuts (Dubois et al 2012).
While recalling that certain cultural institutions are historically more open to politicization undertakings, the contributions in this volume confirm the theory of a return of politics in cultural affairs. They also shed light on the motivations of political decision makers in the support given to these cultural institutions, which appear as much as tools for the transmission of knowledge as for communication and political legitimacy.18 This phenomenon is not fundamentally new, museums having always maintained close ties with ventures involved in political glorification (Poulot 2008).19 Thus, for example, from the Popular Front period on, politics quickly saw in rural museums a way to strengthen the sense of belonging of farmers to the nation, these institutions being considered as an effective way to conquer the rural electorate (♦Dupuis 2013). National museums have also experienced a reconfiguration of their social role, being constantly directed and determined by the political message, the assertion of which sometimes permanently seals the fate of the museum. This was the case of the Palais de la Porte Dorée, constructed for the Paris Colonial Exposition of 1931 and celebrated as a witness for posterity (♦Monjaret and Roustan 2013). The philosophical purpose of the Musée de l'Homme (Grognet 2015), designed as a political, social and anti-racist tool under the Popular Front, thus continues today to be affected by the new political concerns of the State, incorporating ecological and environmental questions.
While this political investment exists of old, it nevertheless seems to have developed on an unprecedented scale over the last decade, given that it now affects all of the national museums. The Quai Branly Museum, for example, shapes its discourse on France's foreign policy, reiterating the "cultural dialogue" imperative promoted by Jacques Chirac (♦Ventura 2013b), in line with the priorities set by UNESCO. As for the CNHI, it is attached to the controversial Ministry of Immigration, Integration, National Identity and Co-development. Because it represents an unprecedented operation as much as an ideological trap (Bazin, Gibb, and Selim 2007), this connection profoundly affects the institution. It notably resulted in the resignation of some of the scientists and historians involved in promoting the museum. It also explains the absence of a proper inauguration (♦Monjaret and Roustan 2013) and, subsequently, that of sufficient budgetary resources. Finally, while being affected by the notion of "cultural diversity," established as a new paradigm of public policies in the field of culture (Angelo 2002; Négrier 2008), the recent refocusing of the MuCEM on the Mediterranean can also be explained by its expected contribution to the Union for the Mediterranean multilateral partnership project, initiated by former French President Nicolas Sarkozy (♦Mazé 2013).
Local authorities are not to be outdone either, although the phenomenon is less visible due to the often smaller size of the museums, which therefore receive less media coverage. After a period of disinterest in private initiatives, representatives of the Nord-Pas-de-Calais region decided to support technical museums, instrumentalizing the disinterest of the State for industrial culture in order to enhance their political legitimacy by drawing on the identity-based demands of local clubs and societies. They have therefore been responsible for transposing onto the cultural scene local discontent with the State and employers for failing to preserve jobs in the industrial sector (♦Melin 2013). While sharing the same concern of breaking with the negative image of the region within a context of economic crisis, Picardy is yet another region that testifies to the role of ethnology museums in political clashes between the different levels. Following its administrative construction during the 1960s, the desire for the unified development of the region emerged among the elected officials, while the State was tempted to break it up by incorporating it into the Ile-de-France region. It is within this context that the General Council of the Somme opened the Museum of Rural Life as a response to these political stakes (♦Hertzog 2013).20 Like historical pageants (Martin and Suaud 1996), and because they allow local officials to embody a region, these ethnology museums therefore constitute an important tool in the process of political legitimation, closely linked to the feeling of "roots," of "settling" in a place, and the symbolic staging of this affiliation (Abélés 1989).
Museum Directors and Their Role as Interface: Towards Greater Politicization21
The involvement of elected officials in the running of these museums directly questions their relationships with those responsible for these institutions, especially the role of interface of museum directors, whose entrepreneurial character—with the significant part of relations with trusteeships that this comprises—has been highlighted (Poulard 2010). The contributions making up this volume point out that the ability of museum directors to deal with the political environment is sometimes formerly attested, as in the case of museologist Georges-Henri Riviére, who managed to promote his museum project by negotiating with such very different governments, from an ideological point of view, as the Popular Front and Vichy France (♦Segalen 2013). While historically such relationships are sometimes compromised due to misalignments of interest between the scientific and political worlds (Grognet 2015), the contemporary period seems to be characterized by significant changes. At national level, the ties thus seem to have become stronger in recent years between political decision makers and museum directors, to the point that we can wonder whether "functional politicization," based on the search for adherence on the part of officials to the direction taken by the management of public affairs, does not lose ground to "partisan politicization," which sees the priority given to the party apparatus and its members, or even its supporters.22 Thus, the unprecedented involvement of politics in the scientific and cultural content of museums is accompanied by the appointment of trustworthy administrators, often graduates of the École Nationale d'Administration (ENA, the National School of Administration) (Grognet 2015; ♦Ventura 2013b; ♦Mazé 2013). While these examples fall within a broader trend concerning the substitution of administrators in the place of curators at the head of the major national museums (Poulard 2007), the "scientific" staff of these museums are no less affected by these political affiliations. This is evidenced by the close relationships that curator Michel Colardelle maintained with the Socialist Party throughout his career, and which played a role in the project to convert the MNATP into the MuCEM, both locally and nationally, before Colardelle was replaced for political reasons (♦Mazé 2013). But these political relationships can also be found on the side of researchers, appealed to by the Socialist Party to amend certain right-wing projects. This was the case with the appointment of Maurice Godelier at the head of the scientific program of the Musée des Arts Premiers (Museum of Indigenous Art) project (♦Ventura 2013b), a decision that originated in a private conversation with Claude Allégre before he was appointed Minister of Education and Research, following the dissolution of the National Assembly in 1997 by Jacques Chirac and the return to power of a left-wing government (Ventura 2006). This scenario is reminiscent of the appeal made by the Socialist Party to Madeleine Rebérioux, known for her political commitments (Fridenson 2007), in order to redirect the Musée d'Orsay project initiated by President Valéry Giscard d'Estaing in 1977 (Poulard 2010). It raises the wider issue of the reappropriation of politics by actors in the cultural sector, which we can assume is encouraged by the overall context of budget cuts and increased competition between institutions.
The "Venue" of Institutional Change, or Ethnology Museums as a System of Relationships
A detailed understanding of institutional dynamics requires measuring the importance of "interorganizational" relations, institutions being inserted within an environment that includes other institutions with which they are required to negotiate (Pfeffer and Salancik 1978).
From that point on, any change affecting one institution is likely to have repercussions on the others, whether the latter offer the same product or service, or whether they constitute another link in what might be called a "chain of cooperation" (Becker 1988), to take only these examples. This principle, which is present in an unequal way depending on the type of institutions or environments concerned, is particularly acute in the case of ethnology museums. This can be explained both by the presence of collections, which are never permanently affiliated with one institution and therefore likely to be reallocated to another, as by the pre-eminent role assigned to these museums in the production of the social image of a nation, region, or community, a mission that makes them extremely sensitive to the political climate, as we observed above. Replacing the analysis of museums in this overall dynamic allows for avoiding the pitfalls of certain monographic approaches while also refuting the "crisis" paradigm and providing a better understanding of the institutional contingencies inherent in all processes of politicization.
Institutional Survival: The Tension Between Imitation and Distinction
Even though the institutional environment results in a pressure to conform and explains certain phenomena of imitation (DiMaggio and Pow ell 1983), multiple strategies are deployed by the institutions. These strategies are an attempt to control external sources of uncertainty in order to gain more autonomy and to pursue certain interests (Crozier and Friedberg 1977), negotiating their position within these constraints (Pfeffer and Salancik 1978). Ethnology museums offer a perfect illustration of the contradictory imperatives facing many institutions, between imitation and the search for originality. For example, even though they struggle or fail to account for the contemporary changes in our society, several national museums seem tempted today to offer a forum for "works of art" and to have recourse to contemporary artistic creation (Mazé 2010), a scientifically simpler bias that sometimes betrays an attempt to erase an embarrassing colonial legacy (♦Monjaret and Roustan 2013). However, the mutual attention on the part of these institutions not only results in a process of imitation. Museums also seek to distinguish themselves from others, especially when certain institutional options have initially met with failure. This is why the new Quai Branly Museum decided to distance itself from the "laboratory-museum" model of the Musé de l'Homme and the MNATP, cohabitation between curators and researchers being recognized today as one of the causes of the difficulties encountered by these institutions (♦Ventura 2013b). It is also this same diagnosis that is currently leading the MuCEM to break with this legacy. But these two processes of homogenization and individualization can be at work simultaneously, as paradoxical as this may seem. A good example of this is the MuCEM. While the redefinition of the MNATP reflected an opening up of the nation’s museum to Europe, the interest demonstrated for the Mediterranean represents, at the same time, a valuable means of distinction within this context of competition between European projects. Equally significant is the creation of a "Network of European Museums," which reflects the concern of different promoters to keep abreast of advances made by their counterparts, while allowing each of them to find and claim its own specificity, the creation of this network being guided by the search for a subtle balance between conformity and differentiation (♦Mazé 2013).
This dual movement is clearly visible at a regional level, a testimony to the rapid spread of types of museums during certain periods, while presenting significant differences, partly determined by the specificity of the locations (rural areas, vacant industrial land, working-class neighborhoods) and the traditions and know-how developed there (♦Hertzog 2013; ♦Melin 2013). Despite phenomena attesting to the collective popularity of certain forms of heritage, this injunction to diversity is also prompted by regional authorities that, like in the Nord-Pas-de- Calais, show their commitment to establishing a network of these museums in order to strengthen coherence between the different venues while streamlining the granting of public subsidies (♦Melin 2013). Added to this is the ambivalent nature of some management tools, such as the Scientific and Cultural Project. This project is of a clearly normative nature, since it comes with the pressure to conform and contributes to the imitation between institutions, encouraging museums to adjust to the administrative criteria that define the obtaining of public subsidies. But at the same time it contributes to this regional diversity, insofar as it also invites these museums (and this at least represents a guarantee of survival for many institutions) to reposition their collections around new issues, thereby justifying their individuality and legitimacy (♦Hertzog 2013). Finally, we should not forget that this regional diversity is sometimes encouraged by the competition between public authorities. For example, the current policy of the Regional Council of the Nord-Pas-de-Calais is in favor of setting up branches of major national art museums (♦Melin 2013), which is not without calling into question the future financing capacity of these institutions. This seems to support the General Council of the Nord department in its decision to promote an alternative policy, focused on providing support to small ethnology museums within the framework of a cross-border network of partnerships and institutional support.
Institutional Competition and Hegemonic Strategies
Of course, the processes of "inter-organizational" influence cannot be reduced to a peaceful and harmonious coexistence. They are also marked by struggles: the number of institutions attempting to take control over others is high, the concentration of power unequal, and exchanges asymmetrical (Pfeffer and Salancik 1978). In fact, institutional strategies involve both adaptation to the environment and an attempt to transform it (Pfeffer and Salancik 1978).
The landscape of national museums in France is particularly revealing of these institutional struggles, competition and the balance of power between institutions having reached an unprecedented scale over the past decade. At national level, the dominant position acquired by the Quai Branly Museum has been at the expense of other institutions, resulting in relatively unequal institutional adjustments.23 This hegemony manifests itself at two levels. Firstly, where discourse and symbolism are concerned, the adoption and imposition of an aesthetic view of the objects makes it possible to liken the concept of "indigenous arts" to a rhetorical takeover.24 While the ensuing debate, notably with anthropologists, serves only to tense the positions, or indeed caricatures (Ventura 2013a), the concept is not any less performative inasmuch as it finds a concrete expression on the museographic scene (♦Ventura 2013b). For the second level does indeed refer to the materiality of the collections and venues, the hegemonic position of the Quai Branly Museum having concrete effects on the redefinition of the institutions, their content and their staff.25 Indeed, its development led to the closure of the Musée National des Arts d'Afrique et d'Océanie (MAAO, Museum of Arts of Africa and Oceania) located in the Palais de la Porte Dorée (Anne Monjaret and Mélanie Roustan), as well as an inevitable redefinition of the Musée de l'Homme (Grognet 2015) to the benefit of the MuCEM, which acquired some of the former's collections, thus ensuring its own development (♦Mazé 2013). What we are witnessing is therefore truly a case of institutional struggles: this redefinition raises controversy and resistance, resulting in resignations, transfers, and new appointments as all of the articles concerning the national museums clearly show.
While these dynamics are particularly recognized on the Parisian scene, they are obviously not specific to state institutions, being inevitably also found at local level. This is evidenced, for example, by the evolution of the Saint-Nazaire ecomuseum, which is struggling to provide the economic benefits expected by the town officials (♦Chaumier 2013). The result is the emergence of a new tourism structure, which has rapidly emancipated itself from the ecomuseum where it initially originated, while still drawing on some of its collections. This scenario is also symptomatic of the institutional competition that exists at regional level and that allows for understanding regional approaches. Given the perspective offered by the scale of analysis used, the cases of Picardy (♦Hertzog 2013) and the Nord-Pas-de-Calais (♦Melin 2013) indeed suggest that when the complementarity of regional museums is weak and the thematic specificities less obvious, then competition and power struggles are greater and the longevity of some institutions more uncertain. In other words, the most consistent and similar museums, namely those with collections of popular arts and traditions, are more institutionally fragile because they are less likely to find long-term justification in the eyes of the public authorities, the latter being more concerned with enhancing regional specificities in an attempt to ensure the tourist attractiveness of their constituencies.
These evolutions suggest that, despite their individualities and specific anchoring points, ethnology museums face common problems, revealing the absolute need to think of them as a whole and to make their interactions clear over the long term. To situate them within this system of relations allows for breaking with detailed writings and so to better understand the profound nature of the changes and challenges that they face.26