Authenticity, Personal Relationships and the Aura of Home The Case of the Chinese American Restaurant

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Robin Patric Clair
Kai Kuang
Ziyu Long
Jasmin E. Tan

Abstract

Restaurants, especially those with an ethnic theme, provide far more than an eating experience; they speak of culture, history, and relationships. As Lucy Long points out, ethnic restaurants are part of a culinary experience that “reflect complex networks of cultural, social, economic and aesthetic systems” (1998:181). This may be true of all restaurants, in that all restaurants attempt to create an atmosphere of one kind or another and have cultural and historical groundings, but an additional aspect of the ethnic restaurant is their creation of the Other. Ethnic restaurants are “representative of the other” and provide a “negotiated” view of cultures via “culinary tourism” for the clientele (Long 2004:21). Whether the existence of such restaurants are driven by economic survival of immigrants (Barbas 2003), business practicality (Rosdahl 1995), or the desire for safe adventures into other cultures (Long 1998, 2004) could be debated, but one of the most intriguing aspects of such endeavors is the discursive creation of and reliance on authenticity, particularly the clientele’s “search for authenticity” as “a fundamentally emotional and moral quest” (Bendix 1997:7).

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