The Design Process Seen Through the Eyes of a Type Designer

Sofie Beier

Abstract


Through a historical overview of the influence designing had on the early days of printing, the paper finds the English printer and typefounder John Baskerville (1706-1775) to be the first real known type designer. Based on this assumption, the paper presents a model for how a contemporary design process is carried out, and reflects upon the relationship between this and the way Baskerville might have worked in the development of his historical innovating typeface style.

Keywords


Type design; type history; design thinking; design process; John Baskerville

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DOI: https://doi.org/10.14434/artifact.v3i4.6199

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