Habitat for Humanity: Understanding Community Readiness Group 2
Loading...
Other Version
External File or Record
Can’t use the file because of accessibility barriers? Contact us
Date
Journal Title
Journal ISSN
Volume Title
Publisher
Indiana University Center for Rural Engagement
Permanent Link
Abstract
Series and Number:
EducationalLevel:
Is Based On:
Target Name:
Teaches:
Table of Contents
Description
This report explores strategies to strengthen outreach and engagement for Habitat for Humanity of Orange County. Conducted by Indiana University MSCH-R 348 Public Relations Planning and Research students, the study combines qualitative interviews with Habitat homeowners and quantitative surveys of Orange County residents to assess perceptions, motivations, and communication preferences. Findings reveal strong community support for Habitat’s mission, persistent misconceptions about “free homes,” and a need for improved outreach. Recommendations include expanding social media presence beyond Facebook, increasing visibility at community events, offering homeowner maintenance classes, and leveraging partnerships with local businesses and churches to boost funding and volunteer recruitment.
This project was completed as a collaboration between the students in MSCH-R 348 Public Relations Planning and Research and Habitat for Humanity of Orange County as part of the 2018–19 Indiana University Sustaining Hoosier Communities (IUSHC) initiative. IUSHC is a program within the IU Center for Rural Engagement (CRE). This report represents original student work and recommendations proposed by the students and does not reflect the views of IUSHC, CRE, Indiana University, or Habitat for Humanity of Orange County.
Citation
Journal
DOI
Rights
This work may be protected by copyright unless otherwise stated.