No Joke: This is How Public Diplomacy Works

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Date

2015-04-09

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The CPD Blog

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https://hdl.handle.net/2022/25361

Abstract

On April Fools’ Day 2015, Buzzfeed writer Matt Stopera posted a story about his recent trip to China. It’s one of the nuttiest narratives I’ve read in a long time and it has the added benefit of being true. It also happens to provide terrific evidence of how successful China’s public diplomacy could be. It involves direct interactions between people across cultures, facilitated by tools of digital communication and unfettered by government interference. The result is closer ties, better mutual understanding, genuine affection, and just plain warm feelings all around. Read: Public diplomacy success.

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Metzgar, E.T. (2015). “No Joke: This is How Public Diplomacy Works.” The CPD Blog. University of Southern California Center on Public Diplomacy. Available at: http://bit.ly/2xylnPj

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https://www.uscpublicdiplomacy.org/blog/no-joke-how-pd-works

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Emily Metzgar Research Collection